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allspectrum.info Link exchange submission form: Featured Site 7 Ways to Use AUDIO to Increase Your Web and E-mail Sales
Thought about adding audio to your Web site yet? You should. While great copy does a good job of selling your services and products, audio will amplify the effect of your words. Audio gives you a more personal connection with your Web visitors. Social psychologists tell us that humans are more likely to trust you if they can both see you and hear you. And prospects are more likely to buy from those whom they feel they know, like, and trust. So let's think about how you can build that instant rapport with your prospects. What Could YOU Do With Audio? There are unlimited possibilities of what can be done with audio on Web sites and in e-mail, but here are seven simple ideas to get you started. 1. Greet Your Homepage Visitors. 2. Create a Series of Audio Lessons. 3. Share Your Interviews. 4. Samples of Teleseminars. 5. Pump Up Your Testimonials. 6. Make Your E-mails and E-zines Talk. 7. Audio Postcards. So What's the EASIEST Way to Post Audio? In the past, adding audio to your site wasn't that easy. You had to either spend hours learning how to do it yourself, or pay someone else to record it and host it for you. That's why I was never interested in audio before. I may be the E-zine Queen, but no way am I a techie queen. In fact, my VCR still blinks "12:00 ... 12:00 ... 12:00." Here's the good news: There's a brand new program that makes recording and posting audio ridiculously easy. It's called Audio Generator and was created by Armand Morin, the same guy who created PopUp Generator and a slew of other innovative "Generator" products. I signed up immediately after he debuted this at the System 3 Seminar in Ohio a few weeks ago. Here's an example of how easy Audio Generator is: Say you want to add an audio greeting to your site this afternoon. Just call Audio Generator's toll-free hot line and record your message. Then, as soon as you hang up the phone, go log into their site. Ta da ... your message is ready and waiting, with a line of HTML code for you to copy and paste on your home page. That's it! Even better, you can do this an unlimited number of times and have unlimited clips on your site (or multiple sites). You can also upload digital audio files up to 30 minutes in length, which I'm going to do for samples of my teleclasses. Click here to get the full story, and see (and hear) The E-zine Queen's own audio testimonial at the Audio Generator site. Remember, It's That Personal Connection That Matters Take some time today to think about what YOU could do with audio at your site and in your e-mails to increase rapport with your visitors. Then choose at least one tactic to implement this month. It could be the best addition you've made to your online marketing efforts this year. (c) 2003 Alexandria K. Brown ABOUT THE AUTHOR Alexandria K. Brown, "The E-zine Queen," is author of the award-winning manual, "Boost Business With Your Own E-zine." To learn more about her book and sign up for more FREE tips like these, visit her site at http://EzineQueenTutorial.com/
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MP3 vs. WMA There are just a few audio compression formats out there, just like there are only a few image compression formats (you may have heard of them: JPG, GIF, BMP). Two of the most popular audio formats are WMA, or Windows Media Audio, and MP3 (Short for MPEG, Moving Pictures Experts Group, Audio Layer 3). Get Personal by Adding Your Voice to Your Site Many customers in today's online business world are shopping around online for a reason; either they are too lazy to go to stores, do not like the masses of people, or they might just want to shop in the comfort of their home. What ever the reason might be, we can conclude that they are not in a store, but rather they are on your site. wav; Recording Voice or Instruments A graduate student in Belfast wrote to me about a project he was doing. It is an inter-active instructional CD on the Tin Whistle. Eight Reasons Why You Must Add Audio to Your Website NUMBER 1 : INTERNET USERS REMEMBER WHAT THEY HEAR Did you know that Internet users remember only 20% of what they read while remembering an amazing 70% of what they hear? Audio on your website will help your message stay with fresh your visitors for longer.NUMBER 2 : AUDIO INCREASES SUBSCRIPTION RATES Using audio to convey a personal message to entice visitors to subscribe to your newsletter will result in up to 400% more subscribers than using traditional subscription marketing methods. WAV; Useful Applications; Recording Your Tapes or L.P.s to CD My first article about digital recording that I have had published in various places on the net for some time, talks about the two main audio formats midi. and wav. Audio Websites -- Web Developers: Make Money Now Are you a website developer looking to establish a long-term relationship with a web content provider that could make money over the long-term for both of you? Have you considered becoming an expert in the providing of website audio content -- in webcasting and podcasting? Knowing how to present web audio and how to manage such a site can be your key to making money over the web.It is hard to pick up a periodical about the web these days without coming upon an article about the ever increasing use of substantive audio content in websites. Seven Ways to Warm Your Prospects Using Website Audio Gone are the days when putting audio on your website consisted of subjecting your visitors to gaudy musical fanfares and various clichd sound effects. Fortunately, audio has now become a lot more sophisticated and new techniques that allow audio to be streamed have made it possible to use your own voice as a highly effective marketing tool. Creating Web Content Using Audio Recordings of Expert Interviews Creating Web Content Using Audio Recordings of Expert Interviews The easiest way to create content for your websites is also one of the best ways to create value for your clients. It's a wonderful technique that when used well can make a big difference to how professionally your work is perceived in the marketplace. How to Create Professional Audio Books from Scratch My name is Alan Twigg and I'm writing this article to offer advice to anyone thinking of creating their own professional audio books.In the New Year I came up with the idea of creating professional children's stories and offering them for download on the internet. DVD Audio: An Introduction DVD Audio is a music format that is designed to offer improved audio performance over CD. The new audio format can be used to provide listeners with Advanced Resolution stereo and/or multi-channel (up to a maximum of six channels) music. Internet Radio: A Sanctuary in the Rubbish Tip The internet, it's a whole world of information and entertainment, but every day it fills up just that extra bit more with complete trash. At every corner, popups, banner ads, viruses, spyware, the list goes on, well I've had enough and I'm sure you share my opinion. 7 Ways to Use Website Audio in Your Marketing Arsenal Most visitors to your website are using computers with audio capabilities. Recently introduced techniques make it easy to take advantage of this capability. How to Add Audio to Video Digital media is everywhere you look. Music and video production have made it to the grass roots level thanks to the affordability and widespread use of powerful computers. Why Arent You Using Audio? As use of the Internet continues to grow geometrically, we see an increased demand for information to be provided by a variety of media. Viewing options can range from simple text to PDF documents to video clips. Adding Sound To Your Web Site - The Good, The Bad And The Ugly Many webmasters like the idea of adding background music to their web sites but most shy away from doing it worrying about slow loading pages and large file sizes. There are many different ways to add background music to your site and some of them don't require large files to achieve professional results. Why Publishing MP3 Can Cost You A Fortune This was news to me. It might be news to you too:MP3 is NOT free to use if you're an online publisher. The Ten Commandments of Using Streaming Audio On Your Website When it comes to placing audio on your website there are Ten Commandments you absolutely must follow. Break one of these Commandments and you can watch your website drive visitors away faster than the speed of sound. Alternatives to MP3 Although MP3 is the most popular format for encoding music, it is by no means the only one. There are two basic methods for compressing audio - lossless and lossy, and for each of these methods there are many formats. Adding Streaming Audio to Your Website Adding streaming audio to your web site can help you enhance the message you send to your customers and can serve as a wonderful confidence-building tool. In the past, audio was used primarily as a decorative effect, but advances in technology and the increased use of the internet by consumers have made it easy for you to add streaming audio to your web site and create a personal bond with your clientele. Streaming Audio Recorders 1. i-Sound WMA MP3 Recorder 6.
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