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allspectrum.info Link exchange submission form: Featured Site Teleseminars, Audio Downloads, Podcasts: Listen Up So You'll Learn and Earn More
Internet Marketers love audio. You can't blame them. They used to have to spend weeks, or even months, writing an ebook to have something to sell. Now, they just pick a hot topic, interview an expert for a couple of hours with the recorder turned on, and Bam! They've got a hot new information product. The audience for these products seem to love audio too. It's certainly quicker than reading a book. Because it can be produced more quickly, information can be more timely. One late summer day in 2005, Google changed how it ranked AdWords. That same night a teleseminar on the subject drew thousands of listeners. Audio is Great Except for One Problem Audio looks to be a perfect medium for online learning and communication except for one thing. A lot of folks don't know how to listen very well. Not the kind of listening you need to do if you're going to learn something. Check with participants right after a teleseminar ends and they say they learned a lot. Ask them about it a few days later and most report they've forgotten exactly what it was they learned. That's true whether it's a seminar, a podcast, or even an audio download. Even when they have the file, most people don't listen more than once. Listening to learn and to retain is actually a skill that has to be developed. It's not hard. You just have to know a few tricks. Once you do you'll be able to hang on to the key parts of what you hear. You'll remember new knowledge so you can apply it to your own marketing and business efforts. You'll start listening to learn and earn more. 5 Tips For Honing Your Listening Skills So You Can Learn More Prepare. Give some thought in advance to what the speaker will talk about. Try to determine what you know and don't know about the subject. That way, when the presentation starts, you'll be ready to pick up on those areas you don't know as much about. Download and review any material provided in advance. If you have time, search for related material online and scan to get more background on the subject. Focus. Once the speaker starts, concentrate. That's actually not as easy as it sounds. Our minds think 4 times faster than a presenter speaks. That's why it's so easy to find your mind wandering while listening. Three quarters of the time your mind is twiddling it's virtual thumbs! You've just got to keep bringing your attention back to the subject. Also, make sure you eliminate distractions. Instead of gripping a phone handset, use a speakerphone or headset. If you're attending a seminar, make sure to sit where you can see and hear clearly. Find Your Purpose. Determine both before and during the presentation what makes it important TO YOU. It needs to have a purpose - a concrete, vivid reason. You won't have much motivation to listen without one. If it turns out you can't find a purpose, stop listening. Go on to something that uses your time more effectively. Look for Patterns. Visualize the patterns of organization in what's being said. It will help you remember key points. Patterns are easier to recall than isolated facts. For example, how does the speaker begin and end each topic? With a brief summary of the main idea? What about details or examples? Are they used to make certain points? Can you easily see the relationship between the points presented? It's likely you'll find more organization in prepared speeches and seminar presentations than teleconferences, particularly interviews. But presenters almost always start with some idea of structure even if they drift off course. Do your best to find it. Take Notes. It's true what they told you back in school. Taking notes enhances listening and recall. When you take notes, though, don't go overboard with detail or they just become another distraction. Tie them to the patterns and structure you find. Not everything is equally important. Be selective. Think of your notes in terms of review. The one thing that really helps recall is what almost no one does: review notes after the presentation and in the future. Listen Well and You'll Learn and Earn More Listening to learn is a skill you have to develop. You've just seen five tips that will help. Once you do you'll be able to more easily remember what you hear in teleseminars, podcasts and audios. You'll remember new knowledge so you can apply it to your own marketing and business efforts. You'll start actively listening and you'll learn and earn more. Ronald A Murphy is a Copywriter and Graphic Designer specializing in Direct Response and Internet Marketing. Murphy writes and designs sales letters, direct mail packages, inserts, web sales pages, direct email, newsletters for marketing, Internet articles, white papers, and other sales focused materials. He provides expertise to clients serving financial, business, technology, health, opportunity and fundraising markets. For more information on copywriting and marketing, visit his site at RAMurphy.com. There you can subscribe to his newsletter, R A Murphy's Copywriting and Design Tips. You can also read Murphy's Blog on Copywriting and Design for Internet and Direct marketing at RonaldAMurphy.com. Copyright 2005 Ronald A Murphy. Permission to reproduce this article in any form is freely given so long as the text and this credit box stays as is without modifications.
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MP3 vs. WMA There are just a few audio compression formats out there, just like there are only a few image compression formats (you may have heard of them: JPG, GIF, BMP). Two of the most popular audio formats are WMA, or Windows Media Audio, and MP3 (Short for MPEG, Moving Pictures Experts Group, Audio Layer 3). Seven Ways to Warm Your Prospects Using Website Audio Gone are the days when putting audio on your website consisted of subjecting your visitors to gaudy musical fanfares and various clichéd sound effects. Fortunately, audio has now become a lot more sophisticated and new techniques that allow audio to be streamed have made it possible to use your own voice as a highly effective marketing tool. Get Personal by Adding Your Voice to Your Site Many customers in today's online business world are shopping around online for a reason; either they are too lazy to go to stores, do not like the masses of people, or they might just want to shop in the comfort of their home. What ever the reason might be, we can conclude that they are not in a store, but rather they are on your site. CD/DVD Master Preparation Tips "CD/DVD Master" is the disc you provide to your CD/DVD vendor for replication or duplication of that media. Here are some helpful tips for creating a high quality master:- Always use high quality media. Why Publishing MP3 Can Cost You A Fortune This was news to me. It might be news to you too:MP3 is NOT free to use if you're an online publisher. Eight Reasons Why You Must Add Audio to Your Website NUMBER 1 : INTERNET USERS REMEMBER WHAT THEY HEAR Did you know that Internet users remember only 20% of what they read while remembering an amazing 70% of what they hear? Audio on your website will help your message stay with fresh your visitors for longer.NUMBER 2 : AUDIO INCREASES SUBSCRIPTION RATES Using audio to convey a personal message to entice visitors to subscribe to your newsletter will result in up to 400% more subscribers than using traditional subscription marketing methods. The Ten Commandments of Using Streaming Audio On Your Website When it comes to placing audio on your website there are Ten Commandments you absolutely must follow. Break one of these Commandments and you can watch your website drive visitors away faster than the speed of sound. Alternatives to MP3 Although MP3 is the most popular format for encoding music, it is by no means the only one. There are two basic methods for compressing audio - lossless and lossy, and for each of these methods there are many formats. Streaming Audio Recorders 1. i-Sound WMA MP3 Recorder 6. Five Tips to Become a Soundbite Genius 1. Speak in soundbites to everyone. Heres Exactly What Makes Web Audio So Powerful Have you ever tried to communicate with another person using just actions and sign language? It gets pretty frustrating, doesn't it? Especially when you know that if you could just SAY a few words, they'd get the picture, almost instantly.Well, imagine if the website you've put up on show. Why Arent You Using Audio? As use of the Internet continues to grow geometrically, we see an increased demand for information to be provided by a variety of media. Viewing options can range from simple text to PDF documents to video clips. The Ten Commandments To Creating Amazing Audio Products 1.Thou shall create audio products as the fastest way to come out with a product. Transmit Clean Digital Audio with Digital Coaxial Cables In the world of digital audio, there are two types of cable to choose from; optical cables which use light to transmit signal and digital coaxial cable. These audio cables will enable your home theater system to transmit digital data between components. How to Add Audio to Video Digital media is everywhere you look. Music and video production have made it to the grass roots level thanks to the affordability and widespread use of powerful computers. 7 Ways to Use AUDIO to Increase Your Web and E-mail Sales Thought about adding audio to your Web site yet? You should. While great copy does a good job of selling your services and products, audio will amplify the effect of your words. How to Use Your Computer as a Recording Studio A few years ago there was a revolution in recording technology. As computers became more powerful, they started to replace traditional tape recorders that were the heart of most recording studios. Adding Sound To Your Web Site - The Good, The Bad And The Ugly Many webmasters like the idea of adding background music to their web sites but most shy away from doing it worrying about slow loading pages and large file sizes. There are many different ways to add background music to your site and some of them don't require large files to achieve professional results. How to Create Professional Audio Books from Scratch My name is Alan Twigg and I'm writing this article to offer advice to anyone thinking of creating their own professional audio books.In the New Year I came up with the idea of creating professional children's stories and offering them for download on the internet. WAV; Useful Applications; Recording Your Tapes or L.P.s to CD My first article about digital recording that I have had published in various places on the net for some time, talks about the two main audio formats midi. and wav.
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Are you a website developer looking to establish a long-term relationship with a web content provider that could make money over the long-term for both of you? Have you considered becoming an expert in the providing of website audio content -- in webcasting and podcasting? Knowing how to present web audio and how to manage such a site can be your key to making money over the web. It is hard to pick up a periodical about the web these days without coming upon an article about the ever increasing use of substantive audio content in websites. Webcasting and podcasting are the rage. These websites can make money through banner ads, click-throughs, and charging for downloads of audio content. An audio-based website can include, for instance real-time streaming of a radio talk show or an interview. It can also contain archived materials, such as past shows, the equivalent of books-on-tape, and the like. A web site developer can team up with the audio content provider, using cost and revenue sharing in order to make the enterprise beneficial to both. The success of such a venture can be heightened by the use of low-cost audio. For instance, the audio could consist largely of streaming or recorded conversation about hot topics in international affairs, national politics, the economy, and trends and issues in our ever-changing culture, philosophy, and religious expression. The likelihood of success can also be heightened if the format involves the same basic co-hosts, with the occasional invited guest, where the co-hosts are knowledgeable, clear-speaking, with a sense of humor; but who also often find themselves on opposite sides of the issue under discussion. The spark of life attracts the visitor. And believe me, there are audio content providers with in-demand audio ready to team up with the right web developer. I know, because I am co-host of the US Virgin Islands-based and currently broadcast-based talk radio program known as Island Insight, with my co-host Randall Scott Johns. We are ready to move on to the web with live, streaming conversation, as well as archived shows. There must be others out there as well, ready to provide you with the content you need. So, get ready for the future, for the future is now. Get the word out that you know how to do it and you are ready to design a high-quality product. Be a part of the future, and have fun doing it. Ned Jacobs is an attorney in St. Croix, in the Virgin Islands, and can be found at edwardjacobs@yahoo.com, or at 7 Church Street, Christiansted, St. Croix, U. S. Virgin Islands 00820; 340-773-3322; fax 340-773-2566. -------------------------------------------------------------------------------- How to Use Your Computer as a Recording Studio A few years ago there was a revolution in recording technology. As computers became more powerful, they started to replace traditional tape recorders that were the heart of most recording studios. -------------------------------------------------------------------------------- The Ten Commandments To Creating Amazing Audio Products 1.Thou shall create audio products as the fastest way to come out with a product. -------------------------------------------------------------------------------- How To Record Streaming Audio, Internet Radio And When it comes to music on the Internet, you have two legal choices: you can stream tracks, or you can purchase them as individual downloads.Replay Music can record streamed songs from most applications, break them into individual files (either as WAV or 128- to 320-Kbps MP3 files) and even tag them with the correct song and artist info. -------------------------------------------------------------------------------- Teleseminars, Audio Downloads, Podcasts: Listen Up So You'll Learn and Earn More Internet Marketers love audio. You can't blame them. -------------------------------------------------------------------------------- Eight Reasons Why You Must Add Audio to Your Website NUMBER 1 : INTERNET USERS REMEMBER WHAT THEY HEAR Did you know that Internet users remember only 20% of what they read while remembering an amazing 70% of what they hear? Audio on your website will help your message stay with fresh your visitors for longer.NUMBER 2 : AUDIO INCREASES SUBSCRIPTION RATES Using audio to convey a personal message to entice visitors to subscribe to your newsletter will result in up to 400% more subscribers than using traditional subscription marketing methods. -------------------------------------------------------------------------------- Why I Hate Flash Audio and What I Did About It I love spoken-word audio. I've been listening to seminars, lectures, and books on tape for years. -------------------------------------------------------------------------------- Dont Use Web Audio The Wrong Way Have you ever wrestled with a set of instructions, but then got so frustrated with it all that you threw them aside in a fluster and tried to figure out how to do it? yourself?Resulting in?Making a great big mess of it all?Similarly, if you really want to use Web Audio the right way, the way that WORKS, then you need to know what DOESN'T work.Here's what many people do, pretty systematically? to hinder their marketing and audio responses:1. -------------------------------------------------------------------------------- Alternatives to MP3 Although MP3 is the most popular format for encoding music, it is by no means the only one. There are two basic methods for compressing audio - lossless and lossy, and for each of these methods there are many formats. -------------------------------------------------------------------------------- Transmit Clean Digital Audio with Digital Coaxial Cables In the world of digital audio, there are two types of cable to choose from; optical cables which use light to transmit signal and digital coaxial cable. These audio cables will enable your home theater system to transmit digital data between components. -------------------------------------------------------------------------------- How to Create Professional Audio Books from Scratch My name is Alan Twigg and I'm writing this article to offer advice to anyone thinking of creating their own professional audio books.In the New Year I came up with the idea of creating professional children's stories and offering them for download on the internet. -------------------------------------------------------------------------------- The Ten Commandments of Using Streaming Audio On Your Website When it comes to placing audio on your website there are Ten Commandments you absolutely must follow. Break one of these Commandments and you can watch your website drive visitors away faster than the speed of sound. -------------------------------------------------------------------------------- Get Personal by Adding Your Voice to Your Site Many customers in today's online business world are shopping around online for a reason; either they are too lazy to go to stores, do not like the masses of people, or they might just want to shop in the comfort of their home. What ever the reason might be, we can conclude that they are not in a store, but rather they are on your site. -------------------------------------------------------------------------------- Adding Sound To Your Web Site - The Good, The Bad And The Ugly Many webmasters like the idea of adding background music to their web sites but most shy away from doing it worrying about slow loading pages and large file sizes. There are many different ways to add background music to your site and some of them don't require large files to achieve professional results. -------------------------------------------------------------------------------- DVD Audio: An Introduction DVD Audio is a music format that is designed to offer improved audio performance over CD. The new audio format can be used to provide listeners with Advanced Resolution stereo and/or multi-channel (up to a maximum of six channels) music. -------------------------------------------------------------------------------- Audio Websites -- Web Developers: Make Money Now Are you a website developer looking to establish a long-term relationship with a web content provider that could make money over the long-term for both of you? Have you considered becoming an expert in the providing of website audio content -- in webcasting and podcasting? Knowing how to present web audio and how to manage such a site can be your key to making money over the web.It is hard to pick up a periodical about the web these days without coming upon an article about the ever increasing use of substantive audio content in websites. -------------------------------------------------------------------------------- wav; Recording Voice or Instruments A graduate student in Belfast wrote to me about a project he was doing. It is an inter-active instructional CD on the Tin Whistle. -------------------------------------------------------------------------------- Seven Ways to Warm Your Prospects Using Website Audio Gone are the days when putting audio on your website consisted of subjecting your visitors to gaudy musical fanfares and various clichéd sound effects. Fortunately, audio has now become a lot more sophisticated and new techniques that allow audio to be streamed have made it possible to use your own voice as a highly effective marketing tool. -------------------------------------------------------------------------------- MP3 vs. WMA There are just a few audio compression formats out there, just like there are only a few image compression formats (you may have heard of them: JPG, GIF, BMP). Two of the most popular audio formats are WMA, or Windows Media Audio, and MP3 (Short for MPEG, Moving Pictures Experts Group, Audio Layer 3). -------------------------------------------------------------------------------- Internet Radio: A Sanctuary in the Rubbish Tip The internet, it's a whole world of information and entertainment, but every day it fills up just that extra bit more with complete trash. At every corner, popups, banner ads, viruses, spyware, the list goes on, well I've had enough and I'm sure you share my opinion. -------------------------------------------------------------------------------- Creating Web Content Using Audio Recordings of Expert Interviews Creating Web Content Using Audio Recordings of Expert Interviews The easiest way to create content for your websites is also one of the best ways to create value for your clients. It's a wonderful technique that when used well can make a big difference to how professionally your work is perceived in the marketplace. --------------------------------------------------------------------------------
